{"title":"PRIMER","description":"","products":[{"product_id":"la-base-pro-perfecting-makeup-primer","title":"La Base Pro, Perfecting Makeup Primer","description":"Inspired by makeup artist techniques, Lancôme reveals the secret for a perfect complexion! An ultra-soft, translucent makeup base to smooth skin surface and boost makeup staying power.\u003cbr\u003e\u003cbr\u003e● Apply directly onto the skin and gently massage until skin feels smooth to the touch.\u003cbr\u003e● Allow for a few seconds of drying-time before applying your makeup.","brand":"LANCÔME","offers":[{"title":"25ml","offer_id":39948831490242,"sku":"E000435928","price":59.7,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/3307\/6930\/products\/3605530398381_1_6e3a839f-5a6e-46c4-a2ca-bf241e8ea6ac.jpg?v=1618259747"},{"product_id":"fix-it-forget-it-spray-setting-spray-for-a-longwear-makeup","title":"Fix It Forget It Spray, Setting Spray For A Longwear Makeup","description":"An ultra hydrating, antioxidant rich setting spray that locks in makeup for up to 24H.\u003cbr\u003e\u003cbr\u003e• Non-sticky\u003cbr\u003e• Doesn’t settle into fine lines, wrinkles or pores\u003cbr\u003e• Paraben and silicone free\u003cbr\u003e• Oil and fragrance free\u003cbr\u003e•Non greasy\u003cbr\u003e• Infused with Kiwi fruit extract, Moringa Oleifera Seed extract and Witch Hazel Leaf extract.\u003cbr\u003e• Contains hyaluronic acid derivatives\u003cbr\u003e\u003cbr\u003eHow to use:\u003cbr\u003e- Following the application of your foundation, apply the mist all over the face to lock-in your makeup\u003cbr\u003e- For an extra-boost of hydration throughout the day, re-apply as needed\u003cbr\u003e\u003cbr\u003ePro tip: For a luminous glow, mix-in your favorite liquid highlighter into the spray and apply liberally","brand":"LANCÔME","offers":[{"title":"100ml","offer_id":39948831457474,"sku":"E001165615","price":42.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/3307\/6930\/products\/3605971639944_1_7a022a95-5ef9-4471-9340-d4c03491cf89.jpg?v=1618259749"},{"product_id":"luminous-silk-hydrating-primer","title":"Luminous Silk Hydrating Primer 30ml","description":"\u003cp\u003eA hydrating \u0026amp; radiance-boosting primer. Lightweight, ultra-velvety texture melts into skin during application. Hydrates skin \u0026amp; blurs imperfections to prep skin for flawless makeup application. Formulated with shea butter, rice bran \u0026amp; glycerin. Skin feels instantly softer, smoother \u0026amp; more moisturized. Creates the perfect canvas for your favorite Armani foundation with a luminous glow. Perfect for all skin types.\u003c\/p\u003e","brand":"ARMANI","offers":[{"title":"0","offer_id":39806604574914,"sku":"E001286033","price":57.9,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/3307\/6930\/products\/3614272257276_1_60429cf2-9b26-4007-8fc0-be30b3394274.jpg?v=1619680405"},{"product_id":"my-clarins-pore-less-blur-and-matte-stick","title":"My Clarins Pore-Less Blur And Matte Stick","description":"\u003cp\u003ePORE-LESS: My Obsessive Nature Looking for a handy primer to blur and minimise? Offering an invisible barrier against oil and excess sebum, our PORE-LESS Blur and Matte Stick is our magic wand when it comes to obsessing over enlarged pores and a shiny T-Zone. Whether you apply after moisturising or just touch up throughout the day, each application instantly blurs and mattifies. Infused with strawberry tree extract (which smells as amazing as it sounds), each transparent swipe instantly absorbs oil and shine. The result? Skin is matte, soft and shine-free. Our favourite pore minimiser, PORE-LESS is the ultimate shine nemesis - and just what you need for your flawless nature, all day every day. It’s the perfect portable sidekick; just throw it in your bag and go.\u003c\/p\u003e","brand":"CLARINS","offers":[{"title":"3,2g","offer_id":40096702562498,"sku":"E001202779","price":20.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/3307\/6930\/products\/3380810258288_1_d02464d0-b6ef-4af8-92dd-e1b008e021f4.jpg?v=1622476716"},{"product_id":"instant-smooth-perfecting-touch","title":"Instant Smooth Perfecting Touch","description":"\u003cp\u003eThis award winning makeup primer is the perfect combination of make-up and skin care. With an ultra-light, ultra-smooth texture it glides on skin, leaving a imperceptible veil on its surface, filling in and smoothing away the appearance of fine lines, wrinkles and pores. The very light texture ensures that skin is not overloaded and is able to breathe. Your skin is left 'foundation ready'. Smoother, moisturized and even-toned, your skin offers the best surface, ready to give your foundation make-up a more even and flawless finish. Can also be used alone or mixed-in with your foundation for a quick and easy application. Featured in The Anti-Ageing Beauty Bible.\u003c\/p\u003e","brand":"CLARINS","offers":[{"title":"15ml","offer_id":40193437892802,"sku":"E000084389","price":33.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/3307\/6930\/products\/3380814700219_1.jpg?v=1635164926"},{"product_id":"instant-poreless","title":"Instant Poreless","description":"\u003cp\u003eA mattifying primer that adapts to all skin tones.\u003c\/p\u003e","brand":"CLARINS","offers":[{"title":"20ml","offer_id":40193455620290,"sku":"E001202794","price":28.5,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/3307\/6930\/products\/3380810269970_1.jpg?v=1623417043"},{"product_id":"synchro-skin-soft-blurring-primer","title":"Synchro Skin Soft Blurring Primer 30ml","description":"A water-based primer that uses advanced light diffusion technology to refine the appearance of pores, erase excess shine, and blur imperfections for a soft-focus finish.\u003cbr\u003e How To Use: \u003cbr\u003e - Use fingers to apply a pea-sized amount from the center of the face outward.\u003cbr\u003e - Apply to the entire face, or just the T-zone, or anywhere else you want to smooth, blur, and diffuse light.\u003cbr\u003e - Wear this primer under makeup to optimize your makeup application, finish and wear.","brand":"SHISEIDO","offers":[{"title":"Default Title","offer_id":40903442301122,"sku":"E001388667","price":46.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/3307\/6930\/products\/730852167629_1.jpg?v=1632207106"},{"product_id":"creme-prodigieuse-boost-5-in-1-multi-perfection-smoothing-primer","title":"Crème Prodigieuse® Boost 5-In-1 Multi-Perfection Smoothing Primer","description":"Anti-ageing blurring care, bare skin effect\u003cbr\u003e All skin types.","brand":"NUXE","offers":[{"title":"50ml","offer_id":42830274363625,"sku":"E001319512","price":34.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/3307\/6930\/files\/3264680015960_1_38b7d87c-5f1a-44bc-9a0f-eaa563540e2b.jpg?v=1707202715"},{"product_id":"future-solution-lx-infinite-treatment-primer","title":"Future Solution Lx Infinite Treatment Primer","description":"\u003cp\u003eDiscover the new Future Solution LX Base Treatment Infinite, a dual-action base for the complexion with a unique hybrid formula, between care and make-up, for sublimated and incredibly luminous skin.\u003c\/p\u003e","brand":"SHISEIDO","offers":[{"title":"40ml","offer_id":43062619963625,"sku":"E001463511","price":74.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/3307\/6930\/products\/729238181205_A.jpg?v=1652261735"},{"product_id":"24h-hydrating-priming-serum","title":"24H Hydrating Priming Serum","description":"Preps skin by giving it a refined and smooth look. Extends makeup wear. With 1% Hyaluronic Acid and Niacinamide. Improves skin texture in just 2 weeks.\u003cbr\u003e A universal formula proven to enhance your complexion, no matter your skin type. A luxurious and refillable compact case, completely nomad thanks to its ultra-slim design. Tested under dermatological control. Suitable for sensitive skins.\u003cbr\u003e THE SKINCARING MAKEUP PRIMER Formulated with 1% Hyaluronic acid, the Priming Serum is a solid primer that transforms in a balm-like texture upon application. It extends the wear of your foundation and enriches your skin with 24H hydration. Priming and caring: it instantly enhances your complexion and improves your skin texture overtime. In 2 weeks, skin texture feels smoother, healthier and more supple.* * Based on self-evaluation by 69 women in a consumer study. BLURS PORES \u0026amp; MATTIFIES BARE SKIN EXTENDS MAKEUP WEAR 24H HYDRATION OVERTIME SMOOTHER, HEALTHIER-LOOKING SKIN","brand":"LANCÔME","offers":[{"title":"15ml","offer_id":46863366979917,"sku":"E001504018","price":58.5,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/3307\/6930\/products\/4935421783347_1.jpg?v=1666689762"},{"product_id":"24h-hydrating-priming-serum-refill","title":"24H Hydrating Priming Serum Refill","description":"Preps skin by giving it a refined and smooth look. Extends makeup wear. With 1% Hyaluronic Acid and Niacinamide. Improves skin texture in just 2 weeks.\u003cbr\u003e A universal formula proven to enhance your complexion, no matter your skin type. A luxurious and refillable compact case, completely nomad thanks to its ultra-slim design. Tested under dermatological control. Suitable for sensitive skins.\u003cbr\u003e THE SKINCARING MAKEUP PRIMER Formulated with 1% Hyaluronic acid, the Priming Serum is a solid primer that transforms in a balm-like texture upon application. It extends the wear of your foundation and enriches your skin with 24H hydration. Priming and caring: it instantly enhances your complexion and improves your skin texture overtime. In 2 weeks, skin texture feels smoother, healthier and more supple.* * Based on self-evaluation by 69 women in a consumer study. BLURS PORES \u0026amp; MATTIFIES BARE SKIN EXTENDS MAKEUP WEAR 24H HYDRATION OVERTIME SMOOTHER, HEALTHIER-LOOKING SKIN","brand":"LANCÔME","offers":[{"title":"15ml","offer_id":46863371960653,"sku":"E001504019","price":41.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/3307\/6930\/products\/4935421783354_1.jpg?v=1666689768"},{"product_id":"the-mattifier-shine-control-perfecting-primer-finisher","title":"The Mattifier Shine Control Perfecting Primer + Finisher","description":"\u003cp\u003eThis must-have mattifying primer creates a silky-smooth canvas for makeup application by controlling oil and reducing shine for a healthy-looking finish. Use it to prep your face for makeup, then refresh throughout the day to keep skin looking velvety matte. Oil-free. HOW TO USE: Apply over clean, moisturized skin. Smooth evenly all over face. Wear alone, underneath makeup or to touch up as desired.\u003c\/p\u003e","brand":"ESTÉE LAUDER","offers":[{"title":"30ml","offer_id":46748422570317,"sku":"E000983899","price":54.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/3307\/6930\/products\/887167292376_1.jpg?v=1684850070"},{"product_id":"the-smoother-universal-perfecting-primer","title":"The Smoother Universal Perfecting Primer","description":"\u003cp\u003ePrep your skin for the ultimate makeup application. Infused with skin-softening apricot essence, this lightweight primer optically perfects skin, diffusing the look of pores and imperfections. Leaves skin with a smooth, even texture. HOW TO USE: Apply over clean, moisturized skin. Smooth evenly all over face. Wear alone or underneath makeup.\u003c\/p\u003e","brand":"ESTÉE LAUDER","offers":[{"title":"30ml","offer_id":46748422701389,"sku":"E000983900","price":54.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/3307\/6930\/products\/887167292383_1.jpg?v=1684850078"},{"product_id":"even-better-light-reflecting-primer-30ml","title":"Even Better™ Light Reflecting Primer 30ml","description":"A makeup-perfecting, skincare-infused face primer without silicones that illuminates skin for a radiant boost. \u003cbr\u003e Packed with vitamin C and three forms of hyaluronic acid. Locks in makeup for 16 hours of fresh, flawless wear.\u003cbr\u003e \u003cbr\u003e Benefits:\u003cbr\u003e Illuminates, hydrates, and evens the look of skin tone.\u003cbr\u003e Finish radiant-finish\u003cbr\u003e \u003cbr\u003e Key Ingredients\u003cbr\u003e Vitamin C, hyaluronic acid, acetyl glucosamine","brand":"CLINIQUE","offers":[{"title":"Default Title","offer_id":46920789426509,"sku":"E001557539","price":46.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/3307\/6930\/files\/192333148365_1_6fac3865-e8d5-4d0e-85cb-dbedc456a3ec.jpg?v=1689070858"},{"product_id":"even-better-pore-defying-primer-30ml","title":"Even Better™ Pore Defying Primer 30ml","description":"Benefits:\u003cbr\u003e Blurs pores, reduces oil, hydrates, locks makeup\u003cbr\u003e \u003cbr\u003e Who It's For:\u003cbr\u003e Very Dry to Dry, Dry Combination, Combination Oily, Oily\u003cbr\u003e \u003cbr\u003e What It Is:\u003cbr\u003e A makeup-perfecting, skincare-powered primer that instantly blurs pores and reduces oil for a filtered, virtually poreless look.\u003cbr\u003e \u003cbr\u003e What It Does:\u003cbr\u003e Built with pore-blurring polymer technology, this makeup primer instantly blurs pores to create a flawless filter effect.\u003cbr\u003e The skin-loving formula combines niacinamide and hyaluronic acid to help minimize the look of pores, reduce oil and shine, and hydrate skin over time.\u003cbr\u003e Refreshing water-balm texture melts into skin with a burst of hydration, prepping skin for smooth makeup application.\u003cbr\u003e Locks in makeup for fresh, flawless wear.\u003cbr\u003e \u003cbr\u003e Key Ingredients:\u003cbr\u003e Niacinamide helps reduce oil to help blur the look of pores.\u003cbr\u003e Hyaluronic acid helps moisturize.\u003cbr\u003e \u003cbr\u003e Formula Facts:\u003cbr\u003e Silicone free\u003cbr\u003e Oil free\u003cbr\u003e Non-acnegenic\u003cbr\u003e Fragrance free\u003cbr\u003e Allergy tested\u003cbr\u003e Dermatologist tested\u003cbr\u003e Appropriate for all skin types\u003cbr\u003e \u003cbr\u003e Free of:\u003cbr\u003e Paraben free, Phthalate free, Silicone free, Oil free, Fragrance free","brand":"CLINIQUE","offers":[{"title":"Default Title","offer_id":46920790737229,"sku":"E001549908","price":46.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/3307\/6930\/files\/7083934_1.jpg?v=1689070880"},{"product_id":"sos-primer-30ml","title":"Sos Primer 30ml","description":"\u003cp\u003eMore than just primers, these products offer effective results for beautiful skin, even without make-up! They instantly brighten the complexion and adapt to the needs of your skin. Their secret: a filter-effect make-up finish, a plant-enriched formula and our microbiota complex, developed in our Laboratories to promote the balance of the skin flora on a daily basis, with each application. 24-hour hydration. High-Lumitech complex: instantly corrects, brightens and revives the complexion. Clarins anti-pollution complex. Results: the skin becomes more beautiful day after day and the complexion regains its balance, whatever your skin problems may be.\u003c\/p\u003e","brand":"CLARINS","offers":[{"title":"Radiance","offer_id":47491322413389,"sku":"E001579844","price":39.5,"currency_code":"EUR","in_stock":true},{"title":"Imperfections","offer_id":47491322446157,"sku":"E001579845","price":39.5,"currency_code":"EUR","in_stock":true},{"title":"Redness","offer_id":47491322478925,"sku":"E001579846","price":39.5,"currency_code":"EUR","in_stock":true},{"title":"Matifying","offer_id":47491322511693,"sku":"E001579847","price":39.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/3307\/6930\/files\/3666057133459_01.jpg?v=1698233668"},{"product_id":"pore-remedy-smoothing-primer","title":"Pore·Remedy™ Smoothing Primer","description":"Primer, turned up a notch. This lightweight, serum-like formula acts like a filter, blurring the look of pores while also smoothing, hydrating and prepping the skin for makeup. No silicones.\u003cbr\u003e \u003cbr\u003e After 1 hour*:\u003cbr\u003e - Skin’s texture was smoother\u003cbr\u003e - Skin looked glowy and brighter\u003cbr\u003e - Skin’s hydration level increased by 20%\u003cbr\u003e - Skin’s moisture barrier was 13% stronger\u003cbr\u003e \u003cbr\u003e After 12 hours of wear*:\u003cbr\u003e - Pores still looked smaller\u003cbr\u003e - Skin appeared to have less pores\u003cbr\u003e - Pore depth looked decreased\u003cbr\u003e - Makeup looked fresh\u003cbr\u003e \u003cbr\u003e *Testing conducted by external institution on 30 Asian women, ages between 25-45, after using product for 4 weeks.\u003cbr\u003e \u003cbr\u003e Dermatologist tested. For sensitive skin. Non-comedogenic.\u003cbr\u003e \u003cbr\u003e What makes it unique: A lightweight, liquid-gel hybrid that hydrates and improves skin barrier function as it enhances the performance of your makeup with a dewy, poreless finish.\u003cbr\u003e \u003cbr\u003e What’s in it: 1.5% Panthenol helps lock in moisture and strengthen the skin barrier. A Refining Complex with pigments acts like a filler to blur the look of pores and smooth skin’s texture for makeup.","brand":"DR. JART+","offers":[{"title":"30ml","offer_id":48047838265677,"sku":"E001581790","price":32.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/3307\/6930\/files\/8809844993705_1_c0a9ee18-02d0-48b3-b090-bd8cd3374ba4.jpg?v=1705571079"},{"product_id":"double-wear-smooth-blur-primer-40ml","title":"Double Wear Smooth \u0026 Blur Primer 40Ml","description":"This all-day oil-control primer instantly blurs the look of pores to a smooth, matte finish.\u003cbr\u003e \u003cbr\u003e Breathable gel-cream texture. Leaves skin feeling comfortable. Pores seem to disapear. Oil-control primer helps keep oil at bay all day.","brand":"ESTÉE LAUDER","offers":[{"title":"Default Title","offer_id":48883077742925,"sku":"E001617735","price":53.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/3307\/6930\/files\/887167677036_1_4ad2d745-6a3f-447c-9f42-0f49a9711464.jpg?v=1716541683"},{"product_id":"revitalessence-skin-glow-primer","title":"Revitalessence Skin Glow Primer","description":"A skincare-active primer that delivers instant glow and hydration for 24 hours**.\u003cbr\u003e Powered by Fermented Kefir+ and Niacinamide:\u003cbr\u003e Instantly smooths and brightens skin for better makeup application, finish, and wear. In just 1 week, bare skin is visibly more even-toned, hydrated and smooth*.\u003cbr\u003e \u003cbr\u003e SPF25 PA++\u003cbr\u003e Silicone Free\u003cbr\u003e Fragrance Free\u003cbr\u003e Non-comedogenic\u003cbr\u003e Dermatologist-tested\u003cbr\u003e Suitable for all skin types (from dry to oily)\u003cbr\u003e \u003cbr\u003e *Consumer tested on 105 women.\u003cbr\u003e **Instrumental test on 25 women. 1) Use fingers to apply a pea-sized amount from center of face outward.\u003cbr\u003e 2) Apply to entire face, T-zone, or anywhere you want to smooth, brighten, and diffuse pores and fine lines.\u003cbr\u003e 3) Wear under any makeup to improve makeup application, finish and wear.\u003cbr\u003e \u003cbr\u003e This primer perfectly matches with REVITALESSENCE SKIN GLOW Foundation.","brand":"SHISEIDO","offers":[{"title":"30ml","offer_id":50238445420877,"sku":"E001626111","price":48.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/3307\/6930\/files\/729238212824_A1_9ee7b8c3-ca62-4bcd-96bf-17d265f4997a.png?v=1727245971"}],"url":"https:\/\/era-department-stores.myshopify.com\/collections\/primer.oembed","provider":"MPM Distributors Ltd","version":"1.0","type":"link"}